PRM for cloud service providers

    PRM FOR CLOUD SERVICE PROVIDERS AND HYPERSCALER PARTNERS.

    Cloud channels are graded on committed consumption, not signed contracts. CSPs resell capacity and credits, MSPs operate customer workloads under shared responsibility, SIs bill migration hours against a customer's ACR, and ISVs move private offers through hyperscaler marketplaces. Channelo tracks co-sell qualification, marketplace transact events and consumption-attached partner activity on one record.

    See Pricing

    A cloud PRM has to model consumption economics, not one-time deals: co-sell qualification with hyperscalers, ACR growth by partner-managed account, marketplace private-offer terms and listing-fee splits, and SI migration-hour commitments tied to well-architected review status. Channelo makes those signals reportable in a single workspace.

    CONSUMPTION-BASED PARTNER PROGRAMS ARE INVISIBLE INSIDE OPPORTUNITY-BASED CRMS.

    Your CRM closes a deal once; your customer keeps consuming for years. When an MSP-managed account scales its Kubernetes footprint or an ISV transacts a private offer through marketplace, credit for that expansion lives in a hyperscaler console, not in your PRM. Partner managers rebuild ACR-by-partner reports every quarter from CSV exports and never trust the numbers.

    • Co-sell qualification, ACR growth and marketplace transact events pulled from three separate hyperscaler consoles
    • MSP-managed customer accounts modelled as one-time deals, hiding managed-service expansion
    • ISV private-offer terms and listing-fee splits reconciled by hand outside the PRM
    • SI migration-hour commitments and well-architected review status disconnected from tier eligibility
    • Marketplace MDF and joint-GTM funds credited to the wrong partner motion at reconciliation

    ONE PRM FOR EVERY CLOUD PARTNER TYPE.

    Channelo unifies CSPs, MSPs, SIs and ISVs in one platform. Tier Templates support consumption, managed and resale economics. Deal Registration covers co-sell. Courses certify cloud architects and consultants. MDF supports marketplace and joint demand programs. Analytics roll up partner-sourced and influenced pipeline.

    • Partner records for CSPs, MSPs, SIs, ISVs and resellers
    • Tier Templates for consumption, managed and resale models
    • Deal Registration with co-sell, conflict and renewal protection
    • Courses and Learning Paths for cloud architect and engineer certification
    • MDF Requests, Claims and Budgets for marketplace and demand programs
    • Deal Flow and Partner Performance dashboards across every cloud motion

    WHO IT IS FOR.

    Cloud vendors and ISVs running indirect or hybrid go to market; from a first MSP partnership to a global CSP and SI program tied to hyperscaler ecosystems.

    • Cloud platform and infrastructure vendors with CSP and MSP channels
    • ISVs co-selling on hyperscaler marketplaces
    • Data, observability and DevOps vendors with SI and consulting partners

    EXPLORE RELATED CAPABILITIES

    FAQ

    QUESTIONS, ANSWERED.

    What is PRM for cloud service providers?

    A partner relationship management platform built to handle the CSP, MSP, SI and ISV motions that define cloud channels, including co-sell, consumption tiering, certification and marketplace MDF.

    Can Channelo support hyperscaler co-sell programs?

    Yes. Deal Registration supports co-sell tracking, and MDF supports joint demand and marketplace campaigns, with reporting on partner-sourced and influenced pipeline.

    Does Channelo handle consumption-based tiering?

    Yes. Tier Templates can be configured around consumption, managed customer counts or resale volume; whichever model fits the program.

    Is Channelo a fit for ISVs as well as cloud vendors?

    Yes. ISVs co-selling through cloud ecosystems use Channelo to track co-sell, marketplace pipeline and partner enablement in one place.

    ENTERPRISE-GRADE CHANNEL TOOLS.
    ACCESSIBLE PRICE.

    See how Channelo runs your entire partner program on one platform, without per-seat pricing and without months of rollout.